Problems of innovations commercialization at industrial enterprises of the Republic of Kazakhstan

Abstract

Innovations, as one of the most important components of the modern economy, act as a "stepping stone" to increasing the competitiveness of industrial enterprises, that is, a stable, economically secure future of the country. Their importance in the development of the economy is growing every year. The process of innovations commercialization is associated with a set of actions from identifying of the commercial using prospects of a new product to selling it on the market with subsequent obtaining of commercial effect. As part of this process, innovation producers create and promote innovations to consumers in order to make a profit, therefore, the production-marketing activities of industrial enterprises should be, primarily, focused on the introduction of advanced technologies and the manufacture of innovative products, the creation and development of long-term demand for new goods [1].